‘These brand audits offer undeniable proof of the role that corporations play in perpetuating the global plastic pollution crisis’.
Coca-Cola, PepsiCo, and Nestle have been identified by campaigners as being among a handful of businesses that are contributing most to pollution.
After sifting through nearly 200,000 pieces of plastic collected from shores around the world, their packaging was the most frequent identified by volunteers wh conducted clean-up operations from the UK to Vietnam.
In Europe, these three companies made up nearly half of this “brand audit” of plastic, according the Break Free From Plastic, a global movement consisting of nearly 1,300 groups from across the world including Greenpeace, whose member organisations carried out the work.
As 69 MEPs on the European environment committee prepare to vote on new rules to cut back on single-use plastics, a 250,000-strong petition was delivered to the European Parliament calling for producers to pay for their pollution.
Their case was bolstered by the audit, which aimed to give some sense of the plastic footprints left by these companies.
“These brand audits offer undeniable proof of the role that corporations play in perpetuating the global plastic pollution crisis,” said Von Hernandez, global coordinator of Break Free From Plastic. “By continuing to churn out problematic and unrecyclable throwaway plastic packaging for their products, these companies are guilty of trashing the planet on a massive scale.
“It’s time they own up and stop shifting the blame to citizens for their wasteful and polluting products.”